Michael Haupt's Library of Wealth Creation Tools and Ideas

Sales Copyrighting, Marketing and Wealth Creation Library

Running an Internet Business is essentially the combination of two sciences:

Human Psychology (specifically understanding what motivates people to buy), and;
Mathematics - the understanding of numbers in a business - conversion ratios, etc.

The ability to write good sales copy (possibly the most important aspect of marketing online) requires study, concentration and focus. It is not easy, but the results are worth the effort.

Here is a collection of material which has helped me to understand the Psychology of Selling. There's a lot to go through, but take your time. Many good copywriters spend their entire lives perfecting the art.

Right click on each link and click 'Save As' into a new folder, so you can find it easily.

100 Greatest Headlines by Jay Abraham

21 Power Principles by Jay Abraham

7 Headline Formulas by Robert Boduch

7 Psychological Secrets by Yanik Silver

37 Million Dollar Headlines by Jay Abraham

Advanced Preeminence by Jay Abraham

As a Man Thinketh by James Allen

Best Winning Ads by Jay Abraham (large and old, but worth it)

Funnel System of Marketing by Leading Experts

Great Headlines Instantly by Robert Boduch

Greatest Marketing Secrets of the Ages by Yanik Silver